Perfect Box For You

As a professional confectioner you know the quality of your goods is the most important thing. It takes time to create the perfect recipes. It takes hours of trial and error to find what tastes the best. Then you have to decide the icing and the decorations that will fit perfectly on top of the candy or pastry. There are a lot of choices that go into the product as a whole.

Another component that is included in the presentation of the product is the packaging. It does not depend on what type of business you are running, you have to have some sort of packaging. In this case, confectioners need candy boxes for their product. It doesn’t matter if the product is just sold locally out of a display case or sent halfway across the country. The presentation and the type of packaging used is important. You can choose candy boxes that go with your theme and your style.

There are over eight different colors of boxes to choose from. You could choose to have every batch as the same color, or you can determine which different products get which different color box. You could also have color choices available for the consumer. Maybe for Valentine’s Day they choose a dark red color. Then for their wedding they can choose gold or another color to match their wedding theme and colors. Having these colors available for your customers is just an added bonus of personalization.

Another customization feature is selecting how many chocolates go into each box. Maybe some consumers don’t want to buy twelve chocolates and only buy four. Then again, some people may want to buy twenty-four chocolates! So having different options for packaging allows people with different price points and budgets to purchase your products.

Finally, you want to tie it all up with a bow. There are a few different ways to really set you packaging apart from other businesses. One way is to tie bows around each box. You can buy pre-made bows or learn how to make them yourselves. You can also just use regular ribbon to tie around the box. For people taking the boxes directly from your storefront, you can put the boxes in little gift bags with color tissue paper. Gift wrapping the box will make it more special for the person receiving the chocolates as a gift. Just have fun with the appearance of the box. Make it your own!

Wardrobe Boxes

Spring is always the busy season for buying and selling a home. People have been inside all winter and they are just too excited to get out. They plan on planting a garden, hosting barbeques, and just enjoying a new yard. They want to buy in early spring so they have time to work on their new yard before summer. There is also the benefit of buying in the spring to be able to do any repairs or renovations on the outside of the home. Not to mention the move will be in much nicer weather. No one wants to move and haul all of their belongings with snow on the ground. That’s why it is best to haul your cardboard boxes for moving in the spring.

You have to pick the right type of cardboard boxes, though. No one wants to be moving a box of heavy things and then the box bust on them. It is best to go with sturdy, durable boxes when it comes to moving heavy things. Packing your things into boxes you know won’t break is the responsible thing to do. It is also great to use the appropriate boxes for what you are packing in them. Yes, there are multitude of different boxes to choose from when it comes to moving.

The greatest box for moving that I didn’t even know existed is a wardrobe box. For so many times that I have moved I have had to just throw all of my clothes into a box. Even when I would try and fold them as neatly as I could, the clothes would still be wrinkled by the time I got to the new place and started to unpack everything (because let’s be honest, the clothes will sit in the boxes for a few days). This specific type of box is taller than regular boxes. It also has a bar across the top that your hanger goes right on! That way, your clothes are hanging up on your own hangers the entirety of the move. So even when I get a little lazy and wait a week to finally unpack my clothes, they will still be sitting nice and next to the closet just waiting for me.

Moving can be stressful, but it doesn’t have to be terrible. Make sure you are set to move during a nice day. Also make sure you are using the best boxes you can to make the move as smooth as possible.

Your Online Business

Most businesses are shifting to an online business model. It seems like brick and mortar storefronts are on the decline more and more in every town. People enjoy searching for a product at home, filtering through thousands of options, reading reviews, and then making a final decision all while they are sitting on their couch at home. This means marketing has also started to shift. More and more advertisements for online stores are popping up all over social media. Influencers are even being sponsored by these online businesses to show off their products.

One thing that most of these influencers have hit on is the packaging of their products they are receiving. Plain, cardboard boxes seem to be a thing of the past when it comes to these popular millennial and Gen Z websites. Almost any box is colorful or has a cute little logo from the company. It may just seem like novelty, but it really seems to get the attention of buyers.

Aesthetic has really seemed to be the word of the decade. Everyone is focused on how something looks and if it matches their personality or their style. Cardboard boxes are just another way companies can appeal to consumers. If there are cute ads of a model holding their beautifully decorated box, then more people are likely to check out that website. Amazon uses this with their “smile” packages. Everyone associates these boxes with Amazon, which is just a marketing scheme for them. Some companies even change up their design depending on the season or the holiday. So the boxes then become sort of a collectors item, and people are more inclined to buy at certain times of the year.

Even the size of the box is something companies have to consider. Are they just going to have one medium size box that every item(s) gets shipped in. Or will they have multiple sizes with multiple different designs? These are things to think about when thinking of marketing or branding.

Next, companies need to decide how these are going to get stuffed. They could look into fun, colored shredded paper. Or they could choose packing peanuts or maybe even inflatable fillers. Maybe each item could be wrapped in pretty tissue paper. The same amount of thought that goes into the outside of the package should go on the inside. Companies should always consider adding extra inside the boxes. A little friend referral of 10% off your next purchase really keeps the customer coming back to their site.


Holiday Candy Sales

I absolutely love sales, and we all know there are no sales like after Christmas Day sales. As much as I love sales, I equally hate marketing ploys that increase prices only to mark them down, so the true mark down price is not actually as good as one might think. When shopping for sales don’t forget those online sales too. Two years ago I was searching online sales and found some really nice evergreen wreaths for nearly free! The original price was over $50 a piece and I got six wreaths for $48. Needless to say I was ecstatic when the arrived and they were quite nice in quality. This experience helps me to remember to check online sales every year.

Now think about the savings I made on candy boxes! It was immeasurable how much joy I got out of the candy that I found for extremely cheap.

And guess what? I was able to put all that candy to use by making specific holiday wreaths for my friends and family and inserting their favorite candy boxes into the garland. Talk about everyone being pleased! The latest projects coming from the Wreath Shoppe are two wreaths, one is being donated to a fund raiser for a small Christian School called Miss Holly’s House and the second is a wreath for a friend who’s young daughter passed away, leaving a husband and three small children. And what’s cool is that everyone wins when it comes to this sort of stuff, because it cost me next to nothing to buy and produce.

It only takes looking on the bright side of things, letting your hands do the work when crafting, and trying to spread good cheer to everyone in your life. Without positivity and love, where would we be? Absolutely in a darker place than even some seem to think we’re currently in. Whether your hobby is wreaths like mine or you enjoy making other things with your hands (or brain!), try to incorporate it into your holiday experiences. You’ll be surprised at what you find you can do for yourself and for others.

So to you and your post-holiday shopping, I say “good luck and Merry Christmas.” May you enjoy all aspects of your Christmas shopping, both before and after! And may you welcome others into your home with open arms and most importantly may you find the holidays spiritually exciting and grounding.

The Year of Fifty Boxes

Every year my mom has nine Christmas trees up before December even comes around. I guess you could say Christmas is her absolute favorite holiday. Each tree is a different size, shape, color, theme, and even position. That’s right. She has an upside-down Christmas tree. Well, actually, that one is just a year around a tree that is displayed all year long. The decorations just change according to the holiday: Valentine’s Day, 4th of July, Halloween, etc.

It brings her unrivaled joy to decorate her entire house. And seeing her with that joy plastered on her face brings me unrivaled joy. I’ve learned from her to feel for others’ emotions more than I ever have before in life. And because of that, I can experience her joy with absolutely no effort at all.

But I digress (and often!). With all of those trees come along cardboard boxes to store all of the ornaments. Oftentimes, people don’t think about the effort needed in putting up amazing holiday decor. Not only do you have to dedicate time to put it up (and when I say time, I mean like at least two weekends for my mom)–you have to dedicate just as much time to take it all down once January rolls around!

There are some hobbies out there that I just can’t get into, but for whatever reason, decorating for the holidays isn’t one of them. Perhaps it’s because my mom instilled a love in me for the holidays. Or maybe I see her work so hard during the winter to make her house look pretty, and it just inspires me to put forth effort in my own life. I’m not really sure what to make of it, but it’s one of those qualities you find in yourself (of your parents) that you end up loving more than you’d ever realize. Why would anyone want to truly spend their time working on their house in their free time in the freezing cold?

Because they want to, of course! Whether it’s the gorgeous and shiny ornaments you think of when you hear the word “Christmas” or all the cardboard boxes associated with storage, there’s something beautiful about people finding exactly what it is they love to do and going hard at it. You can’t fault anyone in life for pursuing a passion of theirs. Because no matter how they got there or why they love something, the fact of the matter is that they love it.