The customization of packaging, especially when it comes to digital printing and the cost effectiveness of packaging, we’re now seeing more and more than ever before. 

This isn’t just personalization that’s based on the personas for a few users. 

We’re looking more at the tailor made solutions for packaging to the customers, which speak to and engage the public at large. 

This is crazy because right now, with the changes that happened as a result of the COVID pandemic, we’re now seeing new and different means for customization.  Abaci shortbread cookies have changed their coloring to a pale blue that reminds us of scrubs. There is now a stethoscope that’s next to the cookie.

Barilla, which is responsible for launching emotional spots during the lockdown process, wants many professionals to embrace this, especially as the fight for this continues.

This new aspect has started to create a difference in the way that the relationships and lifestyle products are out there. There are now companies offering tailor made biscuits made for others, conveying a chance for you to send out the different cookies to others.  The romantic and beautiful graphics. Has created a unique means for you to build this.

There are also different companies offering cookie packages that allow the users to tweak this for every single occasion.  Mulino Bianco lets you create cookie packages that are embellished for Christmas graduations, and even birthdays. 

The practice sure isn’t new, but coca Cola, along with Nutella have also started to do something with this. Ferrero is another one that’s started to offer custom pictures of their choice that’s printed on the kinder bars that they send, creating an iconic and unique means to create a customized package.

Chiara Ferrgni also used her power within the realm of social media in order to immortalize Leone her son on the snacks, as this was one of his favorites. We don’t know whether or not Ferrero is doing this for everyone, but there are opportunities that are going to be seized with the usage of such. 

Milka chocolate also has a tray box that allows you to print the name of this over the front, offering a message that’s personalized, good for softening the hardest hearts out there. 

There are so many different ways to do this. The realm of package customization has started to change the way that people take care of things. With personalization, especially for large and limited runs, you can do this.

The personalization of these products provides the necessary means and solutions to get the most from this. along with flexibility, experience, and finally convenience, it offers a fun way for you to get everything you can.

By creating prototypes, and then creating buzz surrounding all of these campaigns, the result won’t take too long to get here.

With that said, the next thing you should do as a packaging manufacturer is to look at all of the different customized solutions. There are so many fun and unique means to do this, and a lot in which can change the game for a lot of people.

If you think you don’t need customized packaging, think again. There are now more ways than ever before for you to get the most out of this. For a lot of people, the onset of this type of packaging has changed the way that you’re able to boost this. through the usage of this customized packaging, you get the experience that you wish for, and the one that offers a lifetime of different benefits for you to utilize.