Tag Archives: shipping products

Ecommerce Packaging Tips 

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With a lot of people shopping online more than ever before, the correct packaging is important, and so is the shipping. Choosing packaging that’s correct is important for making sure that you save the business some money, while also improving the profits.  Here is a general idea of how to make your packaging the best that it can be during the holidays, and also some things that you can do.

Making the Packaging Last 

One of the biggest things to remember is that you want to have packaging that fits the products, and promotes a correct brand strategy, not just to the customers here and now, but those down the line and in the future. Making sure that you have the best ecommerce packaging that you can is integral, as it will allow for the packaging to last, and create the best results that it can.

The first thing is to remember that you want to make sure that the packaging is the right shape and size for this. you want to make sure that the packaging doesn’t impact the way that it stays in there. if the box is too small, it could risk breaking it, as you’re pushing it to be in something that’s small, but if it’s too big, the contents might start to jostle about.

But if you’re also looking at the budget, the size of the packaging does matter too. The wrong packaging will eat away at the costs of shipping, so you want something that’s the correct size for these items as you ship them, saving you some money on the materials that are used to impact the spaces, and also what might be used to fill them.

Make it Easy 

This is another given, but make the packaging easy enough that people can open it. making the packaging easy to open is really important, because if you make it hard to open, people will feel that enjoyment get sucked away, and it’ll upset the customers. 

This is what causes the first impressions to sour, so it’s important that you also make sure that the packaging is easy for a person to open, and quick too. Perforation lines and tabs are great for customers, especially those who don’t want to deal with the wrap rage of packaging. 

You want to make sure that the packaging is impactful for the customers, and serves the needs. 

Have the Brand Showcased there. 

The brand being showcased is another thing. Don’t be afraid to let customers know who you are.

Having a branded packaging experience will help get people to remember who you are, and they might even reuse the boxes too. For those who see the packaging, this matters a lot, and showing them that this packaging is what they’re getting will make it shine, and they’ll be able to enjoy the packaging, and want to buy it once again.

Focus on Sustainability 

Finally, even with the hustle and bustle of the holiday season, you need eco friendly packaging. That’s because, it’s more important than ever before. With some countries banning plastic, and more people caring about sustainability than ever before, having the correct types of packaging, and one that’ll improve the overall way that the person views the packaging is super important.

Holiday packaging is now being made to improve the relationship with the customer, and you’ll be able to, with this packaging, create the best holiday season experience for those who are interested in this, and in turn, have more people come back to your packaging as a result of the efforts as well too. 

Just What a Corrugated Box Is 

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In the world of centers of distribution, along with warehouses and places that focus on shipping, most places utilize a corrugated box. But for newbies recently into the industry, they might not have an idea of the corrugated box, and also why it differs from cardboard boxes. If you’re wondering what the difference between these are, then you’re in luck, because here, we’ll go over the main questions that corrugated boxes have.

What Corrugated Means 

Corrugated as a term means furrowed and wrinkled, and the wrinkled nature of this is seen on the inner portions of these boxes.

Unlike cardboard boxes made from paper that’s heavy duty, corrugated boxes come with three different types of layers.

The first is the outer layer, and then, you’ve got the inner layer, and then finally, you’ve got the fluting that goes in between both of these.

The fluting creates arches that then connect on the outer and inner parts, and they offer a strength that’s larger than a regular old box. 

Why Use These 

Corrugated boxes are great in a business because they offer a durable, strong sort of solution for shipping. Because these boxes get stronger than  a regular cardboard box, you have some comfort in knowing that the item will be packaged correctly.

They’re also very easy for a person to recycle, and when they get worn out after being utilized a few times, you can recycle these, rather than just tossing them in the trash. 

They also can house a lot of stuff. You can get them custom made in a lot of instances, so if you’re someone who likes to actually have boxes that are weird and different, then you’ll definitely want to look at this.

Why Companies like to use these 

There are a few reasons why we haven’t gone over just yet.

For starters, you don’t have to stuff this with void fill in certain instances, or if you do use void fill, you don’t have to use as much due to the fact that it’s very easy for them to house everything and protect the contents.

Another reason is that they can handle being jostled.  Many types of shipping services, despite being reliable, will toss aside and around items, and they’ll oftentimes try to create a mess in some cases. If you’re a company that’s struggling with the breakage rate of their items, you might want to consider corrugated boxes.

Empty cardboard box close-up.

Finally, they’re also very easy to dispose of.  In our world, having different items that are strong and solid will protect the contents there, and there are a lot of people who benefit from this. If you’re someone who is trying to protect your items, and you also want to make a difference on the planet, this is a great way to do it.

Finally, they can be customized. If you have a business that prides itself in custom boxes, then you can use this, and from there, you’ll be able to, with this, craft boxes that are great for users, and also will help with improving the way that they hold up with time.

Cardboard boxes and corrugated boxes both have their own personal benefits, and your business should definitely start to utilize this.

You can also get used corrugated boxes too at a lower price. They have better strength, and from there, money can be saved just through reusing these, rather than buying, and in turn, it also makes you look good as a company, because they see you’re dedicated to using corrugated boxes too. 

Custom Box Printing and Packaging: A Comprehensive Guide

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Custom box printing and packaging is an essential aspect of modern business, as it helps companies create a unique brand image and enhance customer experience. The packaging industry has seen a significant rise in recent years, with more businesses opting for custom printed boxes to differentiate themselves from the competition. This article will provide a comprehensive guide to custom box printing and packaging.

Benefits of Custom Box Printing and Packaging

Branding: Custom printed boxes provide an excellent opportunity to showcase a company’s brand image and create a lasting impression on customers. From logo design to the selection of colors, custom printed boxes allow businesses to express their brand’s personality and increase brand recognition.

Protection: Custom printed boxes not only enhance a product’s appearance but also provide protection during transportation and storage. This protection ensures that products reach customers in the same condition as when they left the factory.

Convenience: Custom printed boxes make it easier for companies to package and transport their products, reducing the need for additional packaging materials and making the process more efficient.

Eco-Friendliness: Custom printed boxes made from eco-friendly materials, such as recycled paper and biodegradable plastics, can help companies reduce their environmental impact and promote sustainability.

Types of Custom Box Printing and Packaging

Custom Corrugated Boxes: Corrugated boxes are widely used for shipping and storage and are made from three layers of paper, with a wavy layer in the middle. They provide excellent protection and are widely used in e-commerce and other industries.

Custom Folding Cartons: Folding cartons are a popular option for consumer goods, such as food and beauty products. They are lightweight and easily foldable, making them a cost-effective option for businesses.

Custom Rigid Boxes: Rigid boxes are a more premium option and are commonly used for high-end products, such as jewelry and luxury goods. They provide a higher level of protection and are more durable than other types of custom printed boxes.

Design Considerations for Custom Box Printing and Packaging

Branding: The design of custom printed boxes should reflect a company’s brand image and values. The logo and color scheme should be consistent with other brand materials, such as business cards and websites.

Functionality: The design of custom printed boxes should be functional, with consideration given to the size and shape of the product, as well as the materials used for packaging.

Sustainability: Companies should consider the environmental impact of their custom printed boxes and opt for eco-friendly materials, such as recycled paper and biodegradable plastics.

In conclusion, custom box printing and packaging provides businesses with a unique opportunity to showcase their brand image, protect their products, and improve their sustainability efforts. With a wide range of options available, businesses can choose the type of custom printed box that best suits their needs and create a positive customer experience.

All About Packaging Design 

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While we hear a lot about the products, we don’t hear a lot about packaging. One element of this that people don’t talk much about, is packaging design.  What is it exactly? Well, we see it in practically everything that we have. from boxes for foods we eat, for the phones we use, even for clothing, it all comes down to the design of the packaging.

This can also look either really good, or really bad, and whether you’re a pro designer, or someone who is new to this, you can change the way that the packaging looks, making this even better than before. 

Designing Packaging 

The designing of packaging for these products tends to be a bit more complex than just throwing stickers onto boxes made of cardboard. You need to first figure out the packaging medium to choose from. Do you want rigid boxes, or do you want cardboard boxes that are custom printed.

The medium is very overlooked, but once you’ve figured it out, you can also determine the other parts of this. These are the graphic design and the packaging, the physical packaging and the design of such, and finally, the design and marketing of the product that’s there. Remember, all of these get designed differently, so understanding these points is important. 

Graphic design 

This is basically the graphics and other information that attracts the attention of different customers, offering product information. The graphics of the packaging usually take the design of the brand, along with the motives, and then displays this directly onto the box. Getting a graphic designer that’s professional is a great way to ensure that the process is done correctly. 

The physical packaging 

This is something else that you must consider, especially when you’re designing for packaging.

You can have a big, elaborate box, but the thing is, it may not offer security to the product inside.

While you may want to make custom packaging that’s “out there” for people to like, it also needs some sort of purpose, and it needs to ensure that the security of the packaging is in place.

The limitations of the manufacturing also needs to be focused on too.

You need to also consider whether or not someone can even do this. you might have an amazing idea, and when you look at the designs that are offered, you should look for something that works, and outshines the competitors..

The best thing to do, is to use packaging that fits the foundation of the industry, but then further works to innovate.

Also, consider the following: 

  • The printing types 
  • The materials for the needs that you have
  • How heavy and durable the packaging is.
  • Hot stamping, embossing, UV finishes, and other add-ons that you can get. 

Design and marketing 

Finally, you need to make a box or packaging that is good for marketing reasons. Sometimes, people overlook this one, but you want something that’s good for form reasons, structural reasons, material design, even the imagery and colors that make it good to market on. 

This is good because it allows you to appeal to a buyer’s persona, promotes this, and finally, communicates the identity of the brand.

Designing a packaging that fits all of these criteria that works well for many people is great, because when you design it well, you’ll be able to not only improve the marketing, but also improve the means that people are able to create the proper connection with such and make it even better, and it’ll create the marketing that you want. 

How to Optimize the Smart Packaging That you have 

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If you’re someone who does use packaging a lot, you might not have the right strategies in place. Smart packaging is something that’s great for shifting the focus of your packaging to goods that are inbound. As more and more packaging becomes smart, you want to be able to tell stories that customers want to see when they get the package.

Smart packaging is something that provides more and more opportunities for product protection, and also is great for supply chain concerns too. What are some of the best ways to optimize this though? Read on to find out! 

What is It? 

Smart packaging is basically containers and the packaging SKUs that partner up with 3PL fulfillment options. They basically handle the packaging, the containers, and other technologies.

This usually is “smart” due to the tracking that’s there. The goods that are monitored will record the temperature and other readings throughout the moves, and then, they get uploaded, and you can ensure that everything’s at the ideal temperature, so that they don’t’ spoil.

A lot of modern packaging uses this, interacting with this to get the information together, synching this in order to view your alerts for different options, in the event that something goes awry.  The temperatures and other sensors oftentimes create warnings for those, especially if in the event the van is hot, humid, or even too cold, allowing you to protect the items being shipped, and avoiding the shrinkage during transit as well. 

Begin with the current packaging 

The best smart packaging strategy for you to use is to work with the current packaging and look at the costs and the needs of what you have for orders that are outbound. 

Every single package addition does increase the size and the weight. The smaller the items that you ship, the more likely you’ll want a sensor, a tag, or something that will help to ensure the proper speeds and costs.

Smart packaging offers a chance for the goods to arrive from point A to Point B in a safe manner, and you’ll be able to properly incorporate all of these and reduce the amount of filler and the like to use, in order to offer the best delivery.

There are usually not a ton of changes, and a lot of times, the containers that hold a ton of products and units can usually switch out these small and cheaper items in order to put the sensor in there. larger products are a bigger issue, and this can add a lot more to various orders. 

Sometimes, this makes this oversized, but it’s not a big deal. You just have to work with different and current strategies and try to make it optimized for the carriers to handle more weight.

Refresh This 

You should definitely try to refresh the packaging. Using sensors and other technology means that there will be better tools for this. You can look at what the different companies need in order to get the data, and how to get this out there. 

You might want to implement better Wi-Fi or add the RFID gate to where the loading dock is, in order to ensure the details are in place, and you can alert for signs.

You shouldn’t just have checklists and various data, you should also work on risk assessments, and then clear the paths, offering better support for resolving different issues, pulling out products, and maintaining the reputation that’s there. build a plan to implement these things and change your management strategy so that this is followed. For those sending out the smart packaging to their customers, make this super clear, and you can also build the ideal system.